From constructing leading products to perfecting the marketing system, from strengthening service quality to developing new areas, Xichai is currently establishing a leading position in Xiecha Hengwei's products, services and marketing with a resolute and mature “new thinkingâ€. Advantages have successfully achieved a reversal in the industry's decline. From January to July, sales volume of 4/6 DLD of Xichai's Hengwei model increased by 225% year-on-year, a year-on-year increase.
Re-created historical record high Xikui Hengwei 4/6DLD sales in the first half of the year increased 225% year-on-year
“Xichai Hengwei has strong engine power, excellent acceleration performance and climbing performance. This kind of engine is liked by users!†Tian Dong, marketing service staff of Xichai Sales Company in the JAC Office, said with joy: Since midsummer, Xichai has been in JAC. The installed capacity of Hengwei engine has reached more than 500 units. In the sluggish recession of the entire automotive industry, Xichai Hengwei's products have been stabilizing against the trend, and the proportion of truckloads has remained above 15%. At the same time, Xichai relied on the brand advantage to occupy the first position in the domestic engine export volume of JAC trucks. This year, 2,190 Taiwan Xichai Hengwei CA6DF3 models equipped with JAC heavy trucks exported to South America, fully embodies JAC heavy truck's confidence in the quality and service of Xichai Hengwei Machine.
“In July, Xichai Hengwei Engine completed more than 500 installed capacity in Qingqi.†According to Li Xiaochen, marketing and service staff of Xichai Sales Co., Ltd. in Qingdao, Xichai Hengwei Engine’s share in the Qinghai Motor’s installed capacity from January to April this year. 35% to May's 41%, 44% in June, 45% in July, step by step, a solid upward trend, verified the good reputation of Xixi Hengwei Machine among users.
"After effective technical optimization, Xichai Hengwei's products have the characteristics of durability, reliability, and stronger marketability. They are becoming the preferred power for medium-sized trucks. It is reported that this year's Xicai Hengwei machine has continued to increase in the amount of vehicle manufacturers. Continuously compete in the competition among numerous engine manufacturers, relying on excellent product quality. In particular, after the success of the adaptation of the Xichai Hengwei machine and the domestic vehicle manufacturers' port tractors, the vehicle manufacturers have continuously obtained orders from domestic major ports and other users. When this year's tractors equipped with FAW Xicui Hengwei Guoji four engines debuted on the Shenzhen port for container transportation for the first time, 100 vehicles were contracted for a one-time on-site purchase contract with Xichai Hengwei State Machine.
“Xichai Hengwei products are trustworthy, and Xichai cooperation is worth looking forward to!†The good news is that Xichai Hengwei engine has also become the “Agriculturist†of the “Agricultural Machinery Forum†this year. From January to July, it only matched with Xinjiang Qingcun Machinery. Nearly a thousand orders were harvested for the xicai machines for corn harvesters. After Xichai launched the Hengwei series of power products, Xichai's service support and parts supply was accurate and timely, and the demand was strong, and it was highly sought after by users.
It can be said that leading product quality, precision can be said, leading product quality, accurate marketing strategy, new measures for core services, and a good market reputation, will inevitably lead to the continuing popularity of Xichai Hengwei products in the market.
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