Recently, John Deere and the new WL53 loader were unveiled at the John Deere Tianjin factory. With the handover of the first delivery key, the WL53 new product officially went offline.
Insiders pointed out that the depreciation of John Deere WL53 has filled the blank of cost-effective products in the mid-end of construction machinery and solved the pain points of mid-end loader users. The John Deere product line has been further improved, which has further established John Deere's position as a new leader in the construction machinery market. WL53 has become a model for leading users and industry value upgrades with its cost-effective advantages.
"Five breakthroughs" achieve high cost performance and lead users to upgrade their value
WL53's new products focus on the mid-end market, which is more cost-effective than similar products. It is another competitive weapon for John Deere to occupy the commanding heights of the market. Consumers in the mid-market are generally concerned about the price, cost of use, and maintenance costs of the products. WL53 is better suited to the pain points of the mid-end market in terms of product positioning, use and maintenance costs, creating higher levels for mid-end users. Economic value. WL53 has achieved five breakthroughs such as reliable breakthrough, fuel-saving breakthrough, safety breakthrough, comfortable breakthrough and breakthrough in operating cost.
1. Breakthrough in reliability
The WL53 is powered by the powerful and durable John Deere PowerTech engine, which provides reliable power even in extremely harsh working conditions with its efficient cooling system. The standard John Deere self-made wet brake bridge fundamentally solves the insurmountable problem of high failure rate of the domestic gas-top oil dry brake bridge.
2. Breakthrough in fuel economy
John Deere's integrated design of the powertrain system better matches the performance advantages of the engine and the wet brake bridge, making the WL53 have excellent fuel performance, and good fuel performance also enhances the value of the user.
3. Breakthrough in security
In terms of safety breakthroughs, John Deere products cooperate with the world's top suppliers to rigorously test the quality, performance and durability of all core components, and the test standards are much higher than the domestic standard.
4, breakthrough in comfort
This model cab is spacious and comfortable, with excellent vision, standard anti-rolling device (ROPS) and falling object protection structure (FOPS), high-end pilot operated handle and imported Diar integrated LCD instrument panel to fully meet the driver's length. All the requirements of time operation.
5. Breakthrough in operating costs
Highly loaded with John Deere engine and wet bridge, reinforced articulated structure, boom and frame for extended uptime, maximum productivity and reduced daily operating costs, with optimized maintenance and repair Sex.
Lang Yun, general manager of John Deere Construction Machinery China Sales Market, points out that: adhering to the "people-oriented" manufacturing philosophy and the pursuit of high quality engineering machinery and equipment, we are committed to providing efficient and reliable engineering machinery products for Chinese users.
John Deere is very eager to listen to the voices of Chinese customers and make improvements in products and services. The WL53 loader introduced this time enables users to experience the best equipment performance, the most reliable product quality and the best fuel economy in the industry, in order to realize John Deere's long-term commitment to the Chinese market. (This article is from John Deere)
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