The mold enterprise's market competitiveness continues to strengthen

The mold has the name of "the mother of industry" and belongs to basic technological equipment in industrial production. Nowadays, China's mold industry has developed a unique mold industry cluster production base, providing a platform for the scientific development of mold enterprises. At the same time, the company's ability to innovate is also constantly improving, with a number of independent intellectual property rights, in the future China's mold companies will have a stronger competitiveness.

In the past ten years, China's auto industry has made considerable progress. Forward-looking Industry Research Institute "China's auto mold industry production and marketing demand forecast and transformation upgrade analysis" shows that domestic automobile sales have been rapidly increased from 2,358,500 units in 2001 to 18,505,100 units in 2011, with an average annual compound growth rate of more than 20% Among them, the annual average compound annual growth rate of cars with a large demand for automotive panel molds is as high as 30% or more. At present, the output value of the Chinese mold industry exceeds 100 billion yuan, and the automotive industry is one of the major downstream applications of the mold industry. About one-third of China's mold products serve the automotive industry.

After decades of technological accumulation in China's mold industry, and in recent years increased international exchanges, pay close attention to technological innovation, has made significant breakthroughs in production technology, enterprises have a stronger competitiveness, the industry is expected to 2015 China's mold production and sales value It will reach 355 billion yuan.

Although the export of molds in China has continued to increase in recent years, the level of international competitiveness has also increased. However, most of them are concentrated in the middle and low-grade areas. The technical level of the molds is low, the added value is low, and some high-precision molds also rely on imports. Therefore, the domestic mold manufacturing industry must strengthen integration in various fields.

Throughout the development process, relevant industries and enterprises need to look to the foresight, dig deep into their minds, pay close attention to research on new technologies and new processes, and gradually form a pattern of scientific research and development with division of labor, collaboration, multi-fields, and all-round development. Mold products with independent intellectual property rights. Now China's mold industry through the introduction of foreign capital, absorbing the advanced experience of foreign mold manufacturing, advanced technology and high-level talent, China's mold design and manufacturing levels have greatly improved.

"As China's domestic demand continues to increase, it can be expected that there will be significant growth in China's mold industry in 2013. The automotive industry in particular has driven the rapid development of China's mold industry and promoted the rapid transformation and upgrading of mold companies." Luo Baihui, a mold expert, believes that vigorously strengthening independent innovation will require more high-level mold machinery and equipment in various industries in transforming the growth mode and optimizing the industrial structure, providing a broad space for the development of the mold industry.

More importantly, the implementation of the “Twelfth Five-Year Plan” and development policies of emerging strategic industries, regional development plans, and policies to revitalize the equipment manufacturing industry will provide new growth points for the mold and die industry. As the developed countries' manufacturing industries have shifted to China, the Chinese mold industry has ushered in a new round of development opportunities. It is predicted that under the circumstances of internal and external drive, the production and sales value of China's molds will reach 350 billion yuan by 2015.

At present, the competitive pressures encountered by China's mold industry mainly include the technological advantages of developed countries and the price advantages of developing countries. It needs to be known that the development of industrial molds is not merely a matter of China, but also the development of industrial molds in Southeast Asia and Eastern Europe in recent years. Fast, its advantage in mold prices is obvious, which to a certain extent weakened the Chinese mold industry has always been the cost and price advantage. In addition, the strong presence of Japan, South Korea and Western Europe in the high-end mold market has also made the Chinese mold industry face enormous challenges.