New and old car companies compete for new energy bus market Yutong sales leader


This year's World Cup has fewer "National Football" figures, but it does not lack the participation of Chinese elements. In Curitiba, the capital of the Parana State, one of Brazil's World Cup cities, the first batch of new-energy hybrid buses powered by the China South Car Company has been in operation for several months. Once again, the new energy bus has gone out of the country with a brand-new attitude and has moved toward a wider world outside.

In contrast, new energy public transportation in China is also “seeing action” and has never missed any opportunity for development. From the 2008 Beijing Olympic Games to the 2010 Shanghai World Expo, from the Shenzhen Universiade in 2011 to the upcoming Olympic Games in Nanjing in August this year, each "grand event" has driven the enthusiasm of bus companies to produce new energy buses.

At the same time, as the main force of new energy buses, the development of new energy buses has also given birth to a number of new energy bus manufacturers such as Shenzhen Wuzhoulong, BYD, Nanjing Jinlong, Shandong Yixing and Hengtong Electric.

As the saying goes, "The Yangtze River pushes the waves behind the waves," but the "old-branded" bus company does not dare to relax in the development of new energy buses. According to the latest data, Yutong sold a total of more than 1,400 new energy buses in the first four months of this year, which accounted for half of the country's new energy buses. The cumulative sales volume has reached more than 8,200 vehicles.

Bus is a pioneer and the main <br> <br> In recent years, new energy vehicles position the constantly rising. In 2014, Vice Premier Ma Kai successively visited southern China's new energy automobile companies twice. Xi Jinping, the president of the State Council, pointed out during SAIC's inspection that “the development of new energy vehicles is the only way for China to move from a big automobile country to a powerful automobile country”. The relevant analysis pointed out that as a major change in industrial technology, new energy vehicles are the “shortcut” for the Chinese automobile industry to catch up with Europe and the United States, and are therefore highly valued by national leaders.

However, the promotion of new energy vehicles in the private car market is not so smooth. Recently, at the “2014 China Qinghai New Energy Lithium Industry Development Summit Forum” held in Xining, Dong Yang, Secretary General of the China Association of Automobile Manufacturers, said that hybrid power may be more popular with consumers than hybrid electric vehicles, hybrid or plug-in type Can run without electricity, buy one or two months can not be installed on the charging pile can be used, and pure electric can only rely on electricity to walk on one leg. On the other hand, statistics show that since the Beijing Municipal People’s Republic of China opened the new energy vehicle Yaohao on February 26th, the Yaolan’s success indicator has reached 6,000, while the number of minibuses actually passed the Yaohao brand is only 320.

However, the promotion of new energy vehicles in the field of passenger cars, especially buses, is relatively smooth. Especially in cities where Beijing, Shanghai, Shenzhen and other major events have been held, the number of new energy buses has taken the lead in the country. According to public statistics, Shenzhen has become the world's largest city for new energy buses, and the number of new energy buses currently running has reached 3,050. The Shenzhen Transportation Commission stated that in 2015 Shenzhen will push 7,000 new energy buses.

“New energy buses have inherent advantages in solving the problem of expensive new energy vehicles, short cruising range, and difficult charging,” said an industry insider who has been concerned about the development of new energy vehicles for many years.

It is understood that most of the public transport companies are state-owned enterprises. Both the issue of subsidy and the cost of buying cars are easier to promote than private cars. And in the actual use of the process, the bus is "two points and one line" type of operation, from the hub station to provide charging equipment, lines, stations basically fixed, the operating line is basically within controllable range, unified management is also easy to mobilize the vehicle.

According to the latest statistics, the proportion of new energy buses and utility vehicles (sanitation vehicles, postal vehicles) in new energy vehicles in China has reached 76%. At the same time, the bustling new energy bus has also spawned a number of new energy bus manufacturers such as Shenzhen Wuzhoulong, Shandong Jiuxing, Nanjing Jinlong, and Hengtong Electric.

Surging competition intensifies <br> <br> As China's auto industry hopes the new energy vehicles "catch up" European and American power, as in the field of new energy bus "latecomers" hoping to win a share of new energy technologies in the passenger car market, even To achieve "reaction."

In recent years, international competitions and prosperity events held in China have provided opportunities for the development of new enterprises, and have also aggravated the fierce competition of “latecomers”.

It is understood that in 2011 during the Shenzhen Universiade, Shenzhen added 2011 new energy buses, of which 1,511 were Wuzhou Longxin Energy Bus and 500 were BYD pure electric buses. However, according to industry insiders, as the only two companies in Shenzhen that produce new energy buses, Wuzhou Long and BYD have also confirmed the saying that “the peer is a family”.

Today, Wuzhoulong’s new energy buses are launched in Chongqing in the mountain city, Qingdao in the seaside city, Shenyang, Hohhot, and Bijie in Guizhou. The consistently high-profile BYD has created a "build factory model" in the promotion of new energy vehicles. Relevant information shows that since 2013, BYD has successively built factories in Nanjing, Dalian, and Guangzhou, and has "kept" K9 buses and E6 as a "bundle." Although BYD's promotion model of “arranging plants to enter the local new energy procurement list” has been questioned by some people in the industry, it has indeed solved the problem of “local barriers” in reality, and it has also brought benefits to BYD.

Taking Nanjing as an example, in Nanjing City in 2014, 1,000 pure electric buses were added to welcome the “Green Olympics”. Among them, BYD, which has established a factory in Nanjing, has obtained orders for 650 pure electric buses and K9, and local new energy bus manufacturers in Nanjing – Nanjing Golden Dragon received only 250 orders. This may be what Nanjing Jinlong did not think of in 2011 when he was betting on pure electric buses.

According to previous analysis, Huang Hongsheng, the current leader of Nanjing Golden Dragon, invested 10 billion yuan in 2011 to complete the transformation of enterprises in the new energy field, which is optimistic about the tremendous business opportunities brought about by the 2014 “Year of Youth Olympic Games”. However, the arrival of BYD broke the "sweet dream" of Nanjing Golden Dragon.

As a latecomer, the “latecomer” has been “you chase me” in marketing, and a number of “old-brand” coach manufacturers represented by Yutong have continuously made breakthroughs in new energy technologies. Industry insiders believe that the development of new energy buses is an important “chip” for traditional bus manufacturers to retain their dominant position.

In November last year, Yutong released the core technology-based new energy bus technology platform that consists of “Electrification Four” and “Smart Four”. According to the data, R&D technology can be widely applied to energy-saving and new energy buses such as hybrid and plug-in vehicles. It can accurately determine the real-time status of vehicles and intelligently match the best power combination scheme to achieve the "3-9" effect of energy-saving and emission reduction. - More than 30% more fuel than conventional energy vehicles, and more than 90% reduction in PM emissions.

“Compared with the competitors, Yutong’s new energy technology route is more abundant. BYD focuses on pure electric buses, Jinlong focuses on mixed passenger cars, but Yutong is engaged in gas (oil) electric hybrid, plug-in hybrid and pure electric route. All have technical reserves." Recently, an expert in the field of new energy vehicles pointed out.

In addition, in the new energy bus promotion model and technology route, traditional enterprises do not exclude learning from “latecomers”. Hengtong Electric first introduced the "10-minute fast charge" pure electric bus, and now Yutong E7, Futian minibus and other fast-charged products have also been launched.

According to public statistics, a total of more than 2,700 new energy buses were promoted nationwide from January to April this year. Yutong alone occupied 50% of the market and its sales volume reached 1,400.



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