On April 20, 2008, Guangqi Honda pioneered the concept of its own brand and launched its first joint venture. Nowadays, the joint-venture independent models including concept S1 and Baojun 630 are on the market, and new cars including Qichen and Dongfeng Honda’s own brands will also continue to enter the market.
However, the gorgeously packaged joint ventures are far from their ideals. From the point of view of listed or ready-to-list models, the “new bottle of old wine†has become the mainstream of these so-called self-owned brands. Here are some of the zombie models that have been revived.
1, concept S1
Resurrection index: ★★★★★
Sidi’s direct resurrection
After the idea brand was released, the concept has introduced three concept cars. Its fashionable and trendy design allows people to look forward to the production version. However, the ideal is good, and the reality is cruel. The debut of concept S1 is really shocking, and it sucks cool. Before the concept of the car's elements did not appear too much in the production version, replaced by almost original, discontinued many years Guangqi Honda City Sidi, which is commonly known as the sedan fit.
A person in charge of Guangqi Honda Research and Development Company once introduced that in order to develop products that are more in line with the aesthetic habits of Chinese consumers and can better meet the needs of Chinese consumers, the R&D team of the concept is oriented towards the lives of consumer groups in China's first, second and third tier cities. Ways and habits of vehicles were used for extensive sample collection and targeted investigations. On the basis of full investigation and after repeated discussions and revisions, the brand attributes and development goals of the concept have been formed.
Is full investigation, three years of grinding a sword is the result of 99% copy of a model that has been out of production for many years? Judging from the already listed concept S1, the first-ever listed joint-venture model of the joint venture did not show the slightest innovation capability of Guangqi Honda's own brand division.
Concept S1 2011 1.5AT Deluxe Edition Contrasting Ideas S1 and SDI, the so-called innovations, may have been slightly changed in ChinaNet, as well as parts that were ruthlessly replaced by cheaper products.
Concept S1 2011 1.5AT Deluxe Although this autonomous car has a good "hardware condition", it has no outstanding performance in terms of practicality and cost performance. Crazy subtraction does not bring great competition to concept S1. The price of force. Hang up the independent label, switch to cheap accessories, and then put on a not-too-low price, continue to squeeze profits? It seems that the market is not very well-accepted.
2. Qichen’s own car rejuvenation index: ★★★★
Based on Minda's small modified model
In the article, we introduced two joint venture models that have already been listed on the market. The following will continue to introduce information that has already been exposed and the upcoming joint-venture autonomous vehicles.
The concept car has deceived the consumers, and although it has a trend of movement, after mass production, it became a change sign and the use of cheap components. From the spy photos exposed recently, this situation is likely to be applied to another joint venture brand Kai Chen.
Judging from the photos taken by netizens recently, “Tiida,†wearing a typical Nissan disguise, is intensively conducting road tests.
Dongfeng Nissan Tiida has stopped production, and the possibility of launching a modified model is almost zero. It is possible to exclude the reverse R&D of self-owned brand models. This test vehicle is likely to be the Qichen model officially listed next year.
Before and after testing the models, there were camouflage treatments. According to the brand attributes, the front and rear faces of the cash funds were slightly improved to obtain a stronger sense of freshness.
Qichen concept car compared to Tiida "The debut of the Qichen concept car has secretly explained that the first model of Kaichen will come from Tiida." A senior automotive designer Zhong Mou said to Netease, "The concept car does not necessarily directly show the appearance of the production model. , but in design elements will be consistent with the production model, from the perspective of the Kai Chen concept car side, whether it is fancy wing shape or waistline position, all are strikingly similar to Tiida." He believes that the first amount of Kai Chen The production vehicle is likely to come from the Nissan B platform, which is based on the current development of Tiida, Tiida, and the test vehicle of this exposure has also verified the designer's statement to some extent.
According to the mass production plan of “Kaichenâ€, the first mass production model will be officially launched in the first half of 2012. In addition, there is news that the first model of Kai Chen will also be introduced hatchback / sedan version. As the new generation of sunlight will be replaced by Tiida, with the advent of the new generation of Tiida, cash Tiida / Tiida models are likely to resurrect the Qichen brand and capture the market.
Where is autonomy? Is the so-called autonomy, only the body's own self-sign it?
3, Dongfeng Honda autonomous vehicle rejuvenation index: ★ ★ ★ ★ ★
The direct resurrection of the sundial civic
In addition to Dongfeng Nissan Motor Co., Ltd., Dongfeng Honda’s autonomous vehicles also revealed relevant information in recent days. The news said that Dongfeng's own brand models will be released at the Beijing Auto Show next year. This self-owned model will share the platform with the cash civic. However, in appearance, the independent models will be put on the outer cover of the eighth generation Civic Edition Civic.
Sundial Civic compared to the concept of S1, Dongfeng Honda autonomous vehicles seem to be more trouble-saving, even with a little new in the Chinese network are also omnipresent. I do not know when the car is released, whether the manufacturers will again throw "How many years of independent research and development" such ridiculous words.
There is not much difference between the Japanese civic and the domestic civic. The biggest change lies in the front and rear lamps. Among them, the sundial Civic network, the headlights use separate design, and the headlight style to be more varied, more with a sense of line. Different from the domestic version of irregular shape taillights, the design of sundial models is more moderate, and the sleek design is more in line with traditional aesthetic habits.
The sundial Civic power system is currently still in secrecy, but the 1.8L engine on the current civic should continue to serve, and it does not even rule out the possibility that the East Bens will launch a lower-emission model.
The pioneering experience of the Japanese civic concept S1 has given us a shot. Although it may be replaced with more inexpensive components, some of the features that are not cheap may also quietly shrink, but the final price of this autonomous car will not be too low. .
A "pseudo-autonomous" model with a simple distribution, shrinking materials, and a low price of 30,000. Can you accept it? After accepting, there will be more such models for you to enjoy in the future!
4, Changhe Suzuki autonomous car rejuvenation index: ★ ★ ★
Big Dipper upgrades
Surprisingly, Changhe Suzuki, whose brand influence is not strong, has to launch its own brand! This extended version based on the Big Dipper design will be the first model of the own brand. For many consumers, the brand status of the Big Dipper is already close to the local self-owned brand, and it is puzzling to put it into a “joint ventureâ€.
The Big Dipper X5 will be the first model of Changhe Suzuki's own brand. From the view of the fake pictures obtained by Changhe Suzuki, Changhe Suzuki has designed a brand new "Northern Character" for its own brand. The symbol is a rounded trapezoid and the opposite is in the middle. The "C" is composed of two characters: the Chinese character "North" and the English capital "H". It has the meaning of Changhe and the Big Dipper.
The self-owned brand of the Big Dipper X5 marks its first model. The Big Dipper X5 has made minor changes on the basis of the current Big Dipper e+: The net is decorated with double chrome bars and the style resembles the Accord; the air intake has become inverted trapezoidal and more angular The design is tougher than the current models; the fog lamps on both sides have changed from circular to upward diamonds, echoing the angular air intakes. Although there are a lot of changes, the front face of the trend is still out of tune with the body designed in the 90s.
The Big Dipper X5 body will undergo a significant change in the body side mask is the third window of the widening, not only the length of the body has increased, it is learned that the extended version of the model has also carried out 80mm-100mm growth in the wheelbase. The D-pillar design differs from traditional box-type models in that it does not use a right-angled style, but rather is slightly tilted and integrates vehicle taillights.
Compared to the cash models, the taillights can be lifted to the rear of the rear window for better visibility and safety. At the same time, the rear bumper with its rear lights turned out to be more concise. Increase the spoiler at the high brake light, the decorative effect is greater than the practical significance, to avoid the tail is too flat.
The Big Dipper X5 Spy Photo The Big Dipper may be regarded as the earliest “box car†introduced in China. The extra space is very practical. It can be said that it is suitable for business and IKEA. After lengthening the design, its practical performance will be further improved. However, for many consumers, the status of the Big Dipper has been close to the local self-owned brand, and it is puzzling to put it into a "joint venture." Or do a good job of talking about joint venture brands first.
5, Po Chun 630
Resurrection index: ★
Basic not found prototype car shadow
The joint venture's independent approach is not the only one. The attitude towards joint venture ownership should also be different. Among the two joint ventures that have been listed on the market, Baojun 630 has been redeveloped and designed by the Pan-Asian Technology Center based on the existing common technology. Good origin and reasonable prices have made people's views on the joint venture's autonomy change.
Appearance, Po Chun 630 reveals a fashionable atmosphere in the steady, and low-key and restrained overall style is in line with the people's tastes. And the body of the Baojun 630 can hardly find the elements of any other model. The completely independent independent research and development also makes its shape more attractive.
The charm of the Po Chun 630 is not only independent research and development, but also adheres to self in many design elements rather than blindly following. This is called autonomy!
Baojun 630 2011 1.5MT Elite
The Baojun 630 is positioned in the compact class market with a wheelbase of 2640mm and a length, breadth and height of 4597mm x 1736mm x 1462mm. Apart from the lower height of the car than Excelle, it greatly exceeds the Excelle in length, width and wheelbase. 630 looks more stable than Excelle.
Baojun 630 2011 1.5MT elite power system, Baojun 630 did not use the Buick Excelle 1.6L engine, but chose the L2C engine independently developed by SAIC-GM-Wuling. This dual headed camshaft naturally aspirated engine has a displacement of 1485 ml and its maximum power and torque are 81 kW/5800 rpm and 146 Nm/4200 rpm, respectively.
The Baojun 630 2011 1.5MT elite Baojun 630 not only has enough attractiveness in terms of price, but also speaking from design and configuration, it also has sufficient competitiveness in the same level products. Although the use of materials, workmanship, and driving feelings are only ordinary, Baojun's sincerity is very commendable. Since they dare to be called self-owned brands, they should deepen their research and development for the local market and demonstrate their own characteristics. The tricks of listing and rebranding are by no means a matter for qualified independent companies to do.
However, the gorgeously packaged joint ventures are far from their ideals. From the point of view of listed or ready-to-list models, the “new bottle of old wine†has become the mainstream of these so-called self-owned brands. Here are some of the zombie models that have been revived.
1, concept S1
Resurrection index: ★★★★★
Sidi’s direct resurrection
After the idea brand was released, the concept has introduced three concept cars. Its fashionable and trendy design allows people to look forward to the production version. However, the ideal is good, and the reality is cruel. The debut of concept S1 is really shocking, and it sucks cool. Before the concept of the car's elements did not appear too much in the production version, replaced by almost original, discontinued many years Guangqi Honda City Sidi, which is commonly known as the sedan fit.
A person in charge of Guangqi Honda Research and Development Company once introduced that in order to develop products that are more in line with the aesthetic habits of Chinese consumers and can better meet the needs of Chinese consumers, the R&D team of the concept is oriented towards the lives of consumer groups in China's first, second and third tier cities. Ways and habits of vehicles were used for extensive sample collection and targeted investigations. On the basis of full investigation and after repeated discussions and revisions, the brand attributes and development goals of the concept have been formed.
Is full investigation, three years of grinding a sword is the result of 99% copy of a model that has been out of production for many years? Judging from the already listed concept S1, the first-ever listed joint-venture model of the joint venture did not show the slightest innovation capability of Guangqi Honda's own brand division.
Concept S1 2011 1.5AT Deluxe Edition Contrasting Ideas S1 and SDI, the so-called innovations, may have been slightly changed in ChinaNet, as well as parts that were ruthlessly replaced by cheaper products.
Concept S1 2011 1.5AT Deluxe Although this autonomous car has a good "hardware condition", it has no outstanding performance in terms of practicality and cost performance. Crazy subtraction does not bring great competition to concept S1. The price of force. Hang up the independent label, switch to cheap accessories, and then put on a not-too-low price, continue to squeeze profits? It seems that the market is not very well-accepted.
2. Qichen’s own car rejuvenation index: ★★★★
Based on Minda's small modified model
In the article, we introduced two joint venture models that have already been listed on the market. The following will continue to introduce information that has already been exposed and the upcoming joint-venture autonomous vehicles.
The concept car has deceived the consumers, and although it has a trend of movement, after mass production, it became a change sign and the use of cheap components. From the spy photos exposed recently, this situation is likely to be applied to another joint venture brand Kai Chen.
Judging from the photos taken by netizens recently, “Tiida,†wearing a typical Nissan disguise, is intensively conducting road tests.
Dongfeng Nissan Tiida has stopped production, and the possibility of launching a modified model is almost zero. It is possible to exclude the reverse R&D of self-owned brand models. This test vehicle is likely to be the Qichen model officially listed next year.
Before and after testing the models, there were camouflage treatments. According to the brand attributes, the front and rear faces of the cash funds were slightly improved to obtain a stronger sense of freshness.
Qichen concept car compared to Tiida "The debut of the Qichen concept car has secretly explained that the first model of Kaichen will come from Tiida." A senior automotive designer Zhong Mou said to Netease, "The concept car does not necessarily directly show the appearance of the production model. , but in design elements will be consistent with the production model, from the perspective of the Kai Chen concept car side, whether it is fancy wing shape or waistline position, all are strikingly similar to Tiida." He believes that the first amount of Kai Chen The production vehicle is likely to come from the Nissan B platform, which is based on the current development of Tiida, Tiida, and the test vehicle of this exposure has also verified the designer's statement to some extent.
According to the mass production plan of “Kaichenâ€, the first mass production model will be officially launched in the first half of 2012. In addition, there is news that the first model of Kai Chen will also be introduced hatchback / sedan version. As the new generation of sunlight will be replaced by Tiida, with the advent of the new generation of Tiida, cash Tiida / Tiida models are likely to resurrect the Qichen brand and capture the market.
Where is autonomy? Is the so-called autonomy, only the body's own self-sign it?
3, Dongfeng Honda autonomous vehicle rejuvenation index: ★ ★ ★ ★ ★
The direct resurrection of the sundial civic
In addition to Dongfeng Nissan Motor Co., Ltd., Dongfeng Honda’s autonomous vehicles also revealed relevant information in recent days. The news said that Dongfeng's own brand models will be released at the Beijing Auto Show next year. This self-owned model will share the platform with the cash civic. However, in appearance, the independent models will be put on the outer cover of the eighth generation Civic Edition Civic.
Sundial Civic compared to the concept of S1, Dongfeng Honda autonomous vehicles seem to be more trouble-saving, even with a little new in the Chinese network are also omnipresent. I do not know when the car is released, whether the manufacturers will again throw "How many years of independent research and development" such ridiculous words.
There is not much difference between the Japanese civic and the domestic civic. The biggest change lies in the front and rear lamps. Among them, the sundial Civic network, the headlights use separate design, and the headlight style to be more varied, more with a sense of line. Different from the domestic version of irregular shape taillights, the design of sundial models is more moderate, and the sleek design is more in line with traditional aesthetic habits.
The sundial Civic power system is currently still in secrecy, but the 1.8L engine on the current civic should continue to serve, and it does not even rule out the possibility that the East Bens will launch a lower-emission model.
The pioneering experience of the Japanese civic concept S1 has given us a shot. Although it may be replaced with more inexpensive components, some of the features that are not cheap may also quietly shrink, but the final price of this autonomous car will not be too low. .
A "pseudo-autonomous" model with a simple distribution, shrinking materials, and a low price of 30,000. Can you accept it? After accepting, there will be more such models for you to enjoy in the future!
4, Changhe Suzuki autonomous car rejuvenation index: ★ ★ ★
Big Dipper upgrades
Surprisingly, Changhe Suzuki, whose brand influence is not strong, has to launch its own brand! This extended version based on the Big Dipper design will be the first model of the own brand. For many consumers, the brand status of the Big Dipper is already close to the local self-owned brand, and it is puzzling to put it into a “joint ventureâ€.
The Big Dipper X5 will be the first model of Changhe Suzuki's own brand. From the view of the fake pictures obtained by Changhe Suzuki, Changhe Suzuki has designed a brand new "Northern Character" for its own brand. The symbol is a rounded trapezoid and the opposite is in the middle. The "C" is composed of two characters: the Chinese character "North" and the English capital "H". It has the meaning of Changhe and the Big Dipper.
The self-owned brand of the Big Dipper X5 marks its first model. The Big Dipper X5 has made minor changes on the basis of the current Big Dipper e+: The net is decorated with double chrome bars and the style resembles the Accord; the air intake has become inverted trapezoidal and more angular The design is tougher than the current models; the fog lamps on both sides have changed from circular to upward diamonds, echoing the angular air intakes. Although there are a lot of changes, the front face of the trend is still out of tune with the body designed in the 90s.
The Big Dipper X5 body will undergo a significant change in the body side mask is the third window of the widening, not only the length of the body has increased, it is learned that the extended version of the model has also carried out 80mm-100mm growth in the wheelbase. The D-pillar design differs from traditional box-type models in that it does not use a right-angled style, but rather is slightly tilted and integrates vehicle taillights.
Compared to the cash models, the taillights can be lifted to the rear of the rear window for better visibility and safety. At the same time, the rear bumper with its rear lights turned out to be more concise. Increase the spoiler at the high brake light, the decorative effect is greater than the practical significance, to avoid the tail is too flat.
The Big Dipper X5 Spy Photo The Big Dipper may be regarded as the earliest “box car†introduced in China. The extra space is very practical. It can be said that it is suitable for business and IKEA. After lengthening the design, its practical performance will be further improved. However, for many consumers, the status of the Big Dipper has been close to the local self-owned brand, and it is puzzling to put it into a "joint venture." Or do a good job of talking about joint venture brands first.
5, Po Chun 630
Resurrection index: ★
Basic not found prototype car shadow
The joint venture's independent approach is not the only one. The attitude towards joint venture ownership should also be different. Among the two joint ventures that have been listed on the market, Baojun 630 has been redeveloped and designed by the Pan-Asian Technology Center based on the existing common technology. Good origin and reasonable prices have made people's views on the joint venture's autonomy change.
Appearance, Po Chun 630 reveals a fashionable atmosphere in the steady, and low-key and restrained overall style is in line with the people's tastes. And the body of the Baojun 630 can hardly find the elements of any other model. The completely independent independent research and development also makes its shape more attractive.
The charm of the Po Chun 630 is not only independent research and development, but also adheres to self in many design elements rather than blindly following. This is called autonomy!
Baojun 630 2011 1.5MT Elite
The Baojun 630 is positioned in the compact class market with a wheelbase of 2640mm and a length, breadth and height of 4597mm x 1736mm x 1462mm. Apart from the lower height of the car than Excelle, it greatly exceeds the Excelle in length, width and wheelbase. 630 looks more stable than Excelle.
Baojun 630 2011 1.5MT elite power system, Baojun 630 did not use the Buick Excelle 1.6L engine, but chose the L2C engine independently developed by SAIC-GM-Wuling. This dual headed camshaft naturally aspirated engine has a displacement of 1485 ml and its maximum power and torque are 81 kW/5800 rpm and 146 Nm/4200 rpm, respectively.
The Baojun 630 2011 1.5MT elite Baojun 630 not only has enough attractiveness in terms of price, but also speaking from design and configuration, it also has sufficient competitiveness in the same level products. Although the use of materials, workmanship, and driving feelings are only ordinary, Baojun's sincerity is very commendable. Since they dare to be called self-owned brands, they should deepen their research and development for the local market and demonstrate their own characteristics. The tricks of listing and rebranding are by no means a matter for qualified independent companies to do.
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