CNC cutting machine industry how to counterattack

In a few months, the CNC cutting industry has begun to enter the off-season. How can these CNC cutting brands have a brand new improvement in off-season sales? This has become an active brewing activity for CNC cutting machine manufacturers.

The slackness in the off-season is due to the relative reduction in market demand and the shrinking of “cakes”; while the off-season is not likely to fade because companies can improve overall sales through effective measures. The size of the market is dictated by the environment, and it is difficult for enterprises to change, but the market share is controlled by the company itself. Imagine that when most companies stop marketing activities due to entering the off-season, our well-planned marketing activities can more easily attract consumers' attention. When most companies are reluctant to invest resources in the off-season to cultivate brands, we may place advertisements. Become the only ad voice in the current period; when some companies use the off-season to rest, our sudden increase in speed often leads to curve overtaking. So: Only the off-season idea, there is no off-season market. The light and light market can be completely controlled by the company itself! In addition to establishing the correct concept of "not off-season" in the mindset, it is necessary to consider the specific measures to deal with the off-season. The following is the "low season offensive" that Wuhan Huayucheng has summed up, and share with you:

Raiders one: transformation and upgrading to seize the opportunity to adjust the product "sales during the busy season, grasping products off-season" is a common practice in each industry, CNC cutting machine industry is no exception, in the off-season, is actually a product line to adjust Can not meet the opportunity. In the case of an inactive market as a whole, product adjustment will not lead to a big gap between sales and market share of other companies. Wuhan Huayu Cheng Numerical Control Co., Ltd. believes that "the light is not mainly because of the company's development ideas, if you can seize the opportunity to timely adjust and clean up the traditional products, and actively invest in the research and development of new CNC cutting machine, do a good job of preparatory work When the peak season comes, then the chances of the company winning the market in the market will be even greater."

Raiders II: Reverse thinking, turning disadvantages into advantages During the busy season, CNC cutting machine users are troubled by various advertising information and do not know how to choose. But in the off-season, there is no such problem at all. The off-season is often the time for CNC cutting machine sales personnel to recuperate and live. At this time, promoting products not only has low prices, but users receive less, and they can often achieve good results. In addition, CNC cutting machine companies should participate in a number of professional exhibitions, in the promotion of the brand at the same time reserve more items and intentions of customers. Make use of the media to promote the brand, increase the visibility, and strengthen the company's brand strength by establishing social responsibility. Raiders three: to strengthen the service and promotion to create an exclusive image CNC cutting machine industry and service industries, we must lay a good "quality", "reputation", "service" these three cards, "take advantage of off-season, off-season take advantage of" CNC cutting Machine companies can invest more energy in doing a good job, selecting a certain number of old customers to conduct telephone access services, and go free to do security inspections, cleaning, and maintenance services. In particular, after-sales workers work with sales staff to visit the door, and the workers do product maintenance. Maintenance, sales and customers to do in-depth communication, such as the use of the stability, the use of the effect, so that the off-season becomes a service month, to enhance their own brand image, we must bear in mind that customers are our best salesman!

Although the CNC cutting machine industry is fiercely competitive, the progress of the domestic CNC cutting machine companies is very obvious. In the face of the off-season impact of the market, CNC cutting machine companies must believe that as long as the internal management of enterprises is improved, the product structure is improved, and the market is actively explored, it must be able to Enjoy it. Wuhan Huayu Cheng CNC Technology Co., Ltd. specializes in providing CNC cutting machine, CNC flame cutting machine, CNC plasma cutting machine, gantry CNC cutting machine, portable CNC cutting machine, air plasma cutting machine, duct plasma cutting machine, advertising plasma cutting After repeated trials, the machine company successfully developed a special numerical control plasma cutting machine for ventilation ducts. With dedicated duct cutting software, the drawings were automatically generated and the machining program was exported. It is more adaptable to the needs of the air ducts for cutting and cutting, and the functions are more suitable for the cutting and cutting of air ducts, the operation is more convenient, and the cost is further reduced, which benefits customers. What the operator needs to do is select the required duct style in the software, input the required size, and then call the processing program to cut it. It is convenient, fast, accurate and practical. At present, Wuhan Huayu Cheng's CNC duct production and unwinding equipment has been used on a large scale by Beijing central air conditioning and ventilation system manufacturers. In Hengshui, Shijiazhuang, Langfang, Hebei Province, Chengdu, Sichuan, Chongqing, Tianjin, Jiangsu Changshu, Taizhou, Jingjiang, Suzhou, Nanjing, Changzhou, Zhejiang Hangzhou, Jinan, Shandong, Xi'an, Shaanxi, Tongzhou, Haikou, Sanya, Inner Mongolia and other places There are automatic duct plasma cutters produced by Wuhan Huayu Cheng. Welcome to the wind pipe processing and production enterprises to visit, inspect, buy special duct for plasma cutting machine. In addition to providing completely new production of automatic CNC cutting machine, but also for the customer to transform the original CNC cutting equipment, including: replace the CNC system, replace the torch, lengthen the longitudinal rail, replace the operating software, precision adjustment, increase capacitance automatically increase, Arc voltage automatic adjustment and higher technological transformation