Car refrigerator market scan

Price of 100 yuan -600 yuan for the OEM project executive reporter Chen Hao Intern Chen Yingsheng walked through the Mid-Autumn Festival, ushered in the National Day. The long-awaited first Golden Week holiday this year has caused many car owners to "give their muscles" to prepare for a self-driving tour. It is a most relaxing way to get some fresh air from nature with friends or friends.

What should I take to drive out? In addition to the beautiful scenery along the way and the snacks on board, you may wish to equip the car with a car refrigerator and drink a refreshing drink at any time.

Last Saturday, the reporter visited the automotive supplies market in Yongfu Road. The merchant told reporters that because most of the car refrigerators on the market can be used both hot and cold, both the icy demand in summer and the winter warmth are met. Need, therefore, there is no obvious seasonal change in the sales volume of the car refrigerator, and all kinds of car refrigerators can be seen in the automotive products market all year round.

The reporter saw from the market that from the simple styles of single cups and double cups to the multi-functional box-type car refrigerators up to 50 liters and the armrest-style car refrigerators, the prices vary and brands vary. . According to reports, consumers choose more products under 20 liters, the price of 100 yuan to 600 yuan.

Some industry insiders who are very familiar with the automotive supplies market told reporters that because of the small sales of on-board refrigerators in the domestic market, only one or two car refrigerator manufacturers currently have their own brands in the country. Most of the car refrigerators on the market are posted. Brand production. It is understood that since the investment in a car refrigerator production line does not require too much capital, in recent years has also prompted a large number of traditional household refrigerator manufacturers to enter the car refrigerator industry, such as Haier, Kelon, etc., currently has more than 300 in the country Manufacturers of car refrigerators, but the vast majority of them are OEM OEMs, mainly exporting. Take the German brand Meigu as an example. The annual output of Shenzhen Co., Ltd. exceeds 1 million Taichung, and 99% of the products are exported to Europe. Countries and Japan and other places. As a whole, compared with foreign markets, the domestic car refrigerator market has not formed a fire, and owners seem to have no knowledge of the use of car refrigerators.

However, the reporter also found that there are not many merchants selling car refrigerators, and they have not yet found a car refrigerator store on the automotive supplies market in Fulong Auto Parts Center, Liyuan Plaza, Shengda International, etc., which are sold in several comprehensive auto supply stores. The car refrigerator is also limited in style. On the whole, compared with foreign markets, the domestic car refrigerator market has not formed a fire, and owners seem to have no understanding of the use of car refrigerators.