On May 8, 2012, Dalian Jisheng Group secondly purchased 50 JAC heavy-duty trucks from JAC and launched the new platform dump truck. The delivery ceremony was held on the earthwork work site of Dalian Lushun Jisheng Group. At this point, the 50 Geerfa new platform dump trucks will shoulder heavy earth-rock transportation tasks in the sea reclamation operations in Dalian’s Lushun region; after the completion of the handover ceremony, 50 JAC Cagle launches new platform dump truck engines will roar and roar. To the construction site.
50 JAC heavy-duty Kagel new platform dump trucks ready for delivery
Three consecutive purchases locked "iron armor quality"
It is reported that in May 2011, the Jisheng Group purchased 25 JAG heavy trucks of the JAGAR platform on a one-time basis. In the earth-rock transportation operations, Geerfa made “iron armorâ€-like quality under poor working conditions. With the outstanding performance of zero failure rate and high attendance, it won the high recognition of the Jisheng Group's construction personnel; after that, after the launch of JAC Heavy Truck's third-generation new platform dump truck, Dalian Jisheng Group immediately secured the procurement target. A new platform dump truck was launched. In January 2012, 30 new platform dump trucks were purchased at one time. In addition to the 50 new platform dump trucks purchased this time, Dalian Jisheng Group Geerfa dump trucks have passed over 100 units.
The northeastern region has always been the “active†market for dump truck demand, and each heavy truck company also regards sales volume in the northeastern region as a “barometer†for dump truck sales; therefore, the northeast dump truck market presents “a large demand, which is divided into "specialty. However, this time, the Jisheng Group purchased the JAG Cagle Dump Truck three times in a row and jumped out of this "market law." Even Jianghuai Heavy Cagle Dump Truck related staff are feeling that: such "high-frequency, high-volume" procurement of dump trucks, Dalian market and even the entire Northeast market are few.
“From the point of view of operating conditions and vehicle conditions, the quality of its entire vehicle, whether it is in carrying, fuel saving, attendance and service, has made us very satisfied, especially in the earth and stone transport industry, reflecting the “quality of the armorâ€. We have brought higher benefits and values.†According to the relevant person in charge of Jisheng Group. JAC Heavy-Duty Cagle New Platform Dump Truck is designed for transport operations under harsh conditions. It inherits the “high-load, high-reliability†quality characteristics and at the same time carries out thirteen major new designs for the eight systems. The "bigger appearance, more comfortable driving, stronger carrying capacity, higher security, and better economy" make it possible to demonstrate the quality of its products with the purchase of large customers represented by the Jisheng Group.
Implementing Experience Marketing to Boost “Global Confidenceâ€
In the first quarter of this year, China’s heavy-duty truck market continued to slump. Facing the market environment in which the economic situation continues to slow and fuel prices continue to rise, how to boost “global confidence†including the upstream and downstream industrial chains has become inevitable for heavy-duty truck companies. reality.
The JAC heavy truck new platform dump truck, which was launched at the end of last year to this year's "experience-style" marketing across the country, has achieved amazing sales performance; it has injected fresh vitality into JAC's heavy truck sales in the first quarter. “We have launched a series of highly targeted interactive marketing campaigns in Shanghai, Guangzhou, Shandong, and Anhui, including the key dump truck markets in the Northeast Region. At the same time, JAC's heavy trucks use technology, products, services, networks, The five major upgrades of quality continue to implement the development strategy of 'Quality JAC's new experience', and finally realize the confidence of dealers, suppliers and end users in the depressed market environment, said Xin Yubao, Deputy General Manager of Jianghuai Heavy Truck Marketing Company.
In order to enhance the market and users' sense of “high reliability, high comfort and high security†for the new platform dump truck, JAC Heavy Trucks enhanced the interaction between the “triple parties†of products, companies, and users in the way of user experience at the recommendation meeting. At the same time, according to the requirements of the dump truck users on product configuration, the new Jac cab with good sealing performance and high safety is used to match the fuel-efficient, reliable powertrain and high-throughput straight-through longitudinal beams to make the new platform itself. The unloading car becomes the representative of the "ideal dump truck" in the user's mind.
As we all know, for heavy-duty companies, large-volume purchase orders depend on the business abilities of terminal sales personnel, and more depend on the strength of product quality. JAC Heavy Trucks launches a new platform dump truck, which can be delivered in batches. It is based on users' accreditation of JAC heavy trucks. With the word of mouth passed by users, Jianghuai Heavy Trucks launches a new platform dump truck, which is even more attractive to the market. Full of confidence.
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