The new record set in production and sales in 2006 made Volvo Truck Company 2007 even more exciting. Statistics show that Volvo Trucks' global turnover in 2006 exceeded 105,000 vehicles, an increase of 2% year-on-year. The Chinese market became the biggest bright spot on this report card, with an increase in sales of 28%. Mr. Staffan Jufors, president and chief executive officer of Volvo Trucks, said: “Our good returns fully illustrate our capabilities. In the past five years, our total investment has exceeded 1 billion kronor (approximately RMB 1.09 billion). The entire market has a good ability to accept new models of Volvo trucks. At the same time, our investment in developing dealer networks and improving the quality of our employees is also considerable. Our good performance is inseparable from this."
The European and American markets have grown significantly
2006 was a record year for Volvo Trucks' sales, and its factories all over the world set an unprecedented record of production. The industry believes that this achievement not only comes from the significant increase in demand for Volvo trucks in the Eastern European market and the North American market, but also benefits from the successful launch of the latest models of Volvo Trucks. These models with new engines have extremely high fuel economy, and they also meet the new environmental protection standards that will be introduced in the near future.
Looking at the performance of Volvo Trucks in all major markets in the world in 2006, the results are very gratifying. In the European market, the volume of Volvo trucks has increased by 15%; the demand for heavy vehicles in the entire European market remains high. In 2006, the entire North American truck market was also a record year. The total sales reached 349,000, of which Volvo Trucks' market share increased by 10.8%. At the same time, Volvo Trucks has maintained relatively stable development in the South American, Asian, Middle East and African markets.
China's market soared by 28% and greater leap in 2007
In the remarkable global performance of Volvo Trucks, the outstanding performance of the Chinese market contributed. According to statistics, in 2006, Volvo Trucks, which had won eight consecutive trucks imported from China and Europe and imported from China and the first brand of trucks imported from China, has made considerable progress in the Chinese market. Its sales growth rate has reached an alarming 28%, making it successful in reuniting. Europe and the United States imported truck brand sales champion. He Boge, president of Volvo Truck China in China, pointed out: "2006 was the 17th year that Volvo Trucks entered China, and 17 years of unremitting efforts have made Volvo Trucks set up the brand of one of the world's best quality, luxury and comfortable trucks in the Chinese market. At the same time, it also won the good reputation of Chinese users with the highest safety, durability, profitability, and best operating economy of trucks.Volvo celebrated its 80th birthday in 2007. Since its establishment in 1927, Volvo has been It is known for providing comprehensive solutions and increasing the long-term competitiveness of our customers. Over the years, Volvo has continued to develop globally, and Volvo's commitment to the Chinese market will continue to deepen in our long-term development."
In fact, Volvo Trucks has not only achieved a rapid growth in performance, but the outstanding quality of new products has become a bright spot in the industry. In 2006, when China's logistics market was fully open to foreign investment, Volvo was the first to introduce the new Volvo truck FM/FH series. After the appearance of this series of products, it was highly sought after by logistics and transportation companies and highly praised by experts in the industry. With its outstanding performance, it included the “2006 recommended medium and long-distance logistics and transportation vehicles†awarded by the China Federation of Logistics and Purchasing, and the Southern Press. The “Italian Heavy Trucks of the Year†award was selected by the Oscars of the 2006 Auto Forum hosted by several media, and the “2006 Gold Brand Logistics Equipment Providers†granted by the Ministry of Commerce of the People's Republic of China.
Industry experts believe that the heavy truck industry will usher in a new “blowout†period from 2007 to 2008. In the face of better market opportunities, Volvo Trucks, which has been committed to providing customers with high-standard transportation solutions, is ready. As early as August 2006, Volvo Trucks made a strategic move and introduced the world-renowned after-sales "service agreement" blue card program to China, setting off an upgrade revolution in vehicle performance and after-sales service for China's heavy truck market. As a winner of the "2006 Supply Chain of the Year Award", Volvo Trucks, which is ready to go, will achieve a greater leap in 2007.
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