Hardware Agricultural Machinery Import and Export Market Variable Analysis

The analysis of the shipping value of agricultural machinery category shows the characteristics of uneven heat and cold. Among the 14 sub-occupations, cotton processing machinery, animal husbandry machinery, mechanized agricultural and gardening equipment, fishery machinery, forest management and wood cutting machines, and other agricultural, forestry, animal husbandry, and auxiliary fishing machinery have increased substantially, with a year-on-year increase of 206% and 64. %, 63%, 50%, 35% and 34%. Special equipment for water resources, special equipment for feed production, special equipment for tractor production, and special equipment for tobacco production presented different degrees of landslides, especially for tractors. The increase in the number of high grades for many years after completion was the first time that a significant landslide of -20% occurred.

Contrast with the value of agricultural machinery shipments, there are two significant changes in the number of imports and exports of agricultural machinery and the amount of exports: First, the growth rate of imports and exports has slowed down significantly; second, the layout of import and export categories has undergone serious adjustments.

The primary reason for the increase in export value is the serious adjustment in the layout of China's agricultural machinery exports. The export of agricultural machinery has gradually shifted from medium and small products to large and medium-sized ones. Over the years, following the enhancement of the development capabilities of large and medium-sized agricultural machinery products in our country, the quality and function of products have been gradually optimized, and China’s export layout has also undergone severe adjustments. Many production companies have begun to seriously adjust their export layouts, and large and medium-sized product exports have gradually become mainstream. The progress in the export price of a single unit constitutes an appearance that we have seen a decrease in the number of exports and an increase in the amount of exports.

The serious increase in the export situation this year

Looking ahead to 2013, the agricultural machinery export market is still facing a serious and messy export environment, and the downward pressure on exports is still huge.

First, the world economic crisis will continue. The world economy will remain at low levels for at least two to three years. Second, the world trade investment and work situation have been reduced, but still can not reach the point of view. World trade protectionism has been resolutely pursued, and the development of the world economy is particularly irritating to China's economic development. Third, it is difficult to prevent a new round of global inflation. Inflation in emerging countries has now arrived. The developed countries will also come. The EU has reached 3%, and the United States has also surpassed 2%. It will evolve further in the future. Fourth, the financial deficits and debt burdens of the world’s leading economies will confuse the world economy. Fifth, the export order of agricultural machinery in China is out of order, the export threshold is low, and there is no standard. Vicious competition has become a key factor that restricts the export of agricultural machinery in China.

The above five major elements constitute the intricate and messy world environment of China's agricultural machinery shopping malls, and will not affect the impact on the agricultural machinery market in the next year. In particular, China's agricultural machinery export market will pose serious challenges. In this regard, we need to have a clear understanding of how to formulate a scientific response.

The environment facing the export of agricultural machinery is not a black one. In 2013, the export of agricultural machinery in China also faced many favorable factors. The foremost world of industrial transportation and reorganization has brought us new opportunities. Domestic companies are faced with new opportunities to accept service industries and high-tech industrial revolutions, and the world's industries are undergoing restructuring under the influence of the financial crisis. Now we can take the opportunity to re-enter and merge some high-tech industrial companies abroad to complete our own skills. The development of strength has been carried out. Secondly, the new round of global skill revolution is getting broken and giving us new opportunities. Every economic crisis will lead to a new round of skill revolutions. New energy, environmental protection, information technology, etc. are brewing a new innovation. We can take the opportunity to complete the catch-up. Once again, the promotion of consumption layout gives us new opportunities. Large-scale high-end agricultural machinery needs to be prosperous, which means that our industrial development is facing new market opportunities. Fourthly, following the maturity of China’s export of farm machinery products, the continuous adjustment of export layout and the continuous expansion of export regions will bring more room for the export of agricultural machinery for this year. Fifth, regional economic integration has brought us new opportunities.

Based on the above analysis, it is estimated that the import and export of China's agricultural machinery will exhibit the following characteristics in 2013: First, the favorable factors will further promote the continued increase of China's agricultural machinery export trade, especially the shipping value will continue to adhere to the rapid increase. Second, the agricultural machinery category, the number of exports and the amount of exports will show a trend of hot rotation, and insist on high levels, some hot products such as tractor exports will show a rebound, but the increase will not have much improvement. Third, the import and export layout will be further optimized, and large-scale import and export models will become even more outstanding. Fourth, the increase in imports of agricultural machinery will increase or increase. The trade surplus pressure will further increase, and the import of agricultural machinery will be further expanded to large-scale high-tech content.

Bow left and right to promote export product promotion

Faced with the messy 2013 export situation of agricultural machinery, it is necessary to open the bow to win the battle. On the one hand, the country should introduce policies that are conducive to the export of agricultural machinery, standard exporters, and escort our country's agricultural machinery exports from the policy level. On the other hand, export companies should also intensify their efforts to adapt to the changing export market.

First and foremost, from the point of view of government and occupation, one must encourage the transformation of agricultural machinery exports into new advantages centered on skills, brand, quality, and service, and promote the transition from “Chinese production” to “Chinese invention”. The second is to set the exit threshold of agricultural machinery and issue related export standards for agricultural machinery as a standard agricultural machinery export action to prevent the export of residual products and the vicious price competition and promote the world image of China’s agricultural machinery products. The third is to advocate that the government should support major and medium-sized companies to participate in foreign exhibitions, and be more detailed in their operations, and provide detailed guidance. The fourth is to advocate that the government continue to increase policy support in the next few years, especially in the areas of independent brand registration, service station construction, office construction, and overseas exhibitions.

Second, from the point of view of the export company, it is necessary to see that it is an urgent matter to speed up the construction of new competitive advantages. At that time, it was imperative to accelerate the transformation and promotion of foreign trade, and strive to improve the competitiveness of export products. It includes inspiring the transition of agricultural machinery products to deep processing and high-end products, strengthening the establishment of overseas promotion outlets, and stabilizing and improving market share. Accelerate the cultivation of products with a central competitiveness and own brand, establish a useful export brand policy support system, and increase the added value of export products. This requires export companies to increase their efforts in technical development, break down the production capabilities of central parts, adjust the layout of export affairs, complete product promotion, quality promotion and brand promotion, establish a global operating channel, and then take off China's export of agricultural machinery to cut corners Hats, to promote China's agricultural machinery exports all advance.

In the end, from the perspective of imports, one of the main points of this year is the active expansion of imports in order to satisfy domestic needs and boost the adjustment of industrial layout. The pressure for further expansion of foreign trade surplus has expanded. In importing agricultural products and categories, the government's policy of preferential import support should further skew the large-scale agricultural equipment with high skill content and urgent domestic needs, and continuously optimize the import of agricultural machinery.